Research
How growth actually happens, taken apart
Teardowns of how fast growing companies acquire customers, built only from sources anyone can check. Every figure is public, every limit is stated.
How this differs from our benchmarks
Our benchmarks are measured: computed from ad accounts Interconnections runs, pooled across brands so no advertiser is identifiable. Research is the opposite discipline. It is built only from data anyone can pull for themselves, meaning public ad libraries, search demand history and platform records. No client data goes into a teardown, whether or not the company is one we have worked with, and no estimated spend is ever presented as fact.